There’s a light at the end of the tunnel. See the inspirational glow of illumination

Illumination technology has evolved to great lengths the last decade.
As the Web Bridge highlights, there is no denying
the inspirational glow of illumination.
Light Innovations of all forms are constricted by a designers bright idea.
Lighting is beautiful. It’s inspirational. It’s functional.
l believe lighting a brand stirs your soul.

Reborn and better than ever

400dpiLogo

Original logo

PBCS revisited Ballarat Surgicentre new logo

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Revised Logo

PBSC new submission with a more abstract version using a San serif typeface.

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BS-new-logo

Reinventing brands to thrive in a new era

The Ballarat Surgicentre project required a new I.D.

With care and consideration, the PBC team advised a refined version of the logo.

The client approved the revised logo design 🙂

Phase 2 : Rollout Time! Shout out to Pulse Architecture 🙂

With care and consideration, the PBC team advised a refined version of the logo.

Give your
brand CPR

Give your brand CPR

Time certainly flies when you’re having fun, and I’ve been having a ball!

As an old-school designer, I create all my IDs through hand-sketched designs, with no AI allowed in this space. I frequently draw inspiration from iconic brands like Apple, McDonald’s, Nike, and Coca-Cola when approaching a new brand or logo. While digital tools are crucial, there’s nothing more creatively rewarding than developing new designs through the art of sketching.

Let me channel my inner Dr. Frankenstein and reimagine your brand.